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An electric lunch box is used for keeping food warm while transporting it and avoiding spoilage. It is a portable device used to maintain the temperature of food in an insulated container using electric heating elements. Electric lunch boxes are convenient to use, do not require plugging to an external power source, and help keep food fresh for longer durations. They come equipped with highly insulated walls that help retain heat and keep food warm for extended hours. The growing working population leaves little time for people to cook fresh meals on a daily basis, increasing the demand for lunch boxes that can preserve the quality and temperature of packed food.
The global Electric Lunch Box Market is estimated to be valued at US$ 600.8 million in 2024 and is expected to exhibit a CAGR of 7.0% over the forecast period of 2023 to 2030.
Key Takeaways
Key players operating in the electric lunch box market are Crock-Pot (Owned by Sunbeam Products, Inc.), Zojirushi Corporation, Ecolunchbox, Gideon, Hot Logic, Milton, Electric Lunchbox Co., Cello World, Preethi Kitchen Appliances Pvt. Ltd., Skysonic, Milton (Hamilton Housewares Pvt. Ltd.), Mr. Bento, Grub2Go, and Sovereign. Crock-Pot (Owned by Sunbeam Products, Inc.) is currently the largest player with over 20% market share.
The rising working women population and increase in nuclear families present key opportunities for market players to expand their customer base and product portfolio. With more people dining out of home, there is growing demand for easy meal solutions that maintain freshness and quality of food. Electric lunch boxes enable time-saving and hassle-free carrying and consuming of meals anywhere.
Major players are focusing on global expansion, especially targeting developing economies in Asia Pacific and Latin America. The growing urban population in developing countries opting for ready-to-eat meals represents a lucrative avenue. Favorable government initiatives to encourage female participation in the workforce also augur well for industry growth.
Market Drivers
– Increasing working population and busy lifestyles have reduced the time available for home-cooked meals, propelling the demand for easy meal solutions like electric lunch boxes.
– Growing popularity of nuclear families where both adults work leaves little time for cooking daily. Electric lunch boxes help preserve homemade or ordered food quality for lunchtime.
Market Restraints
– Higher pricing of electric lunch boxes compared to regular boxes limits widespread adoption.
– Availability of cheaper substitutes like daily disposable food containers negatively impacts market revenue potential.
Segment Analysis
Electric lunch boxes have mainly three segments- Plastic Lunch Boxes, Stainless Steel Lunch Boxes and Glass Lunch Boxes. Stainless steel lunch boxes dominates the electric lunch box market with over 40% share. Stainless steel provides superior insulation and keeps the food warm for longer duration compared to plastic and glass lunch boxes. It does not leach harmful chemicals into the food. Its sturdy construction makes it highly durable.
Global Analysis
North America dominates the global electric lunch box market with over 30% share. Rising health consciousness among people and busy work schedules are driving the demand for electric lunch boxes in North America. The presence of major players like Crock-Pot and Hot Logic further strengthens its dominance. Asia Pacific is the fastest growing market for electric lunch boxes growing at over 10% annually. Expanding working population, changing lifestyles and rising disposable income in developing countries such as China and India is boosting the electric lunch box sales in Asia Pacific.
*Note:
- Source: Coherent Market Insights, Public sources, Desk research
- We have leveraged AI tools to mine information and compile it
Ravina Pandya, a content writer, has a strong foothold in the market research industry. She specializes in writing well-researched articles from different industries, including food and beverages, information and technology, healthcare, chemicals and materials, etc. With an MBA in E-commerce, she has expertise in SEO-optimized content that resonates with industry professionals.
