The skincare industry has witnessed significant growth in the past few years owing to the increasing demand for natural and organic products that benefit the skin. Halal skincare products involve the use of ingredients that are permissible according to Islamic Sharia law. They do not contain any ingredients derived from animals or things prohibited under Islamic dietary laws. The demand for halal skincare products is growing rapidly in the region due to rising Muslim population and increasing awareness regarding Islamic restrictions.
The global South East Asia Halal Skincare Market is estimated to be valued at US$ 584.37 Mn in 2023 and is expected to exhibit a CAGR of 21% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
The growing popularity of halal certified beauty brands through digital marketing is a key trend in the South East Asia halal skincare market. Many new players are promoting their halal skincare products online through social media marketing and focused digital campaigns to raise awareness among Muslim consumers. Digital media helps brands educate people about halal claims and certifications, and also connect with younger, tech-savvy Muslim consumers. Established players are also increasingly adopting omnichannel strategies involving both online and offline presence to cater to surge in demand from urban population across South East Asian countries.
Segment Analysis
The South East Asia halal skincare market is dominated by the facial care sub segment which holds around 45% market share. Facial care products are extensively used in the region with rising awareness about skin and beauty care. New product launches catering to specific skin concerns is fueling the growth of this sub segment.
Key Takeaways
The Global South East Asia Halal Skincare Market is expected to witness high growth. Indonesia is expected to dominate the regional market owing to the presence of Muslim majority population and growing middle class driving demand for halal certified skin care products. Key players operating in the South East Asia Halal Skincare market are Active Motif, Inc., Illumina, Inc., Life Technologies, Affymetrix, Inc., Agilent Technologies, Bio-Rad Laboratories, Inc., Qiagen, Knome, Inc., GE Healthcare, Geneva Bioinformatics SA, Quest Diagnostics, bitBiome, Inc., Intomics, Advanced BioInformatics GmbH, and Fios Genomics Ltd.
Regional analysis
Malaysia is projected to be the fastest growing country in the region on account of increasing exports. Indonesia is dominating the South East Asia Halal skincare space holding over 50% share mainly due to the large Muslim population and their stringent adherence to Islamic practices and halal certification.
Key players
Key players operating in the South East Asia Halal Skincare market are Active Motif, Inc., Illumina, Inc., Life Technologies, Affymetrix, Inc., Agilent Technologies, Bio-Rad Laboratories, Inc., Qiagen, Knome, Inc., GE Healthcare, Geneva Bioinformatics SA, Quest Diagnostics, bitBiome, Inc., Intomics, Advanced BioInformatics GmbH, and Fios Genomics Ltd.
Note:
Source: Coherent Market Insights, Public sources, Desk research
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