July 21, 2024

Breathalyzers Market Driven by Growing Demand for Effective Drink-Driving Deterrent Tools

Breathalyzers are alcohol detection devices used primarily by law enforcement agencies globally to determine a driver’s blood alcohol content (BAC) level. Used extensively at checkpoints and on-site accident locations, breathalyzers provide instant, non-invasive results without the need for transporting samples to a laboratory. These portable devices typically utilize infrared spectroscopy or fuel cell sensor technology to analyze ethanol levels in exhaled breath. Their easy-to-use design and quick readout have made breathalyzers a preferred solution for police forces and other authorities to curb drunk driving offenses.

The global Breathalyzers market is estimated to be valued at US$ 10.6 Bn in 2023 and is expected to exhibit a CAGR of 18% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends: The rising deployment of advanced digital breathalyzers is a key trend gaining traction in the market. Modern breathalyzer devices integrate Bluetooth and wireless connectivity to directly transfer test results to mobile apps, tablets, and laptops. This allows remote monitoring of testing locations and centralized data management. Furthermore, breathalyzers are being integrated with advanced sensors and touchscreens for visual guidanace making the testing process more intuitive. Wearable breathalyzers are also emerging which can continuously monitor alcohol levels and send real-time alerts. The development of small, compact and portable breathalyzers suitable for law enforcement field operations will further spur growth of the breathalyzers market over the forecast period.
Porter’s Analysis

Threat of new entrants: The threat of new entrants is moderate as the global breathalyzers market is growing rapidly. However, developing new technologies and establishing brands require significant capital investments.

Bargaining power of buyers: The bargaining power of buyers is high as breathalyzers are available from various global and regional players. Buyers can easily compare products and prices.

Bargaining power of suppliers: The bargaining power of suppliers is low as there are many component manufacturers. Switching costs are also low for suppliers.

Threat of new substitutes: There is low threat from substitutes as breathalyzers offer accurate, portable, and reliable technologies for detecting blood alcohol concentration.

Competitive rivalry: The competition in the global breathalyzers market is high due to the presence of established brands and new entrants. Players compete based on technological innovations, pricing, and regional expansion.

Key Takeaways
The global breathalyzers market is expected to witness high growth. The market in North America is expected to dominate due to stringent drink-driving laws and growing awareness regarding alcohol consumption. Factors such as rising disposable incomes and increasing alcohol dependence are fueling market growth in the region.

The Asia Pacific region is anticipated to grow at the fastest pace during the forecast period. Rapid urbanization, rising standards of living, increasing stringent laws against drink-driving, and growing awareness regarding ill-effects of alcohol are driving the APAC breathalyzers market.

Key players operating in the breathalyzers market are Cannabix Technologies Inc., Alcohol Countermeasure Systems Corp., Dragerwerk AG & Co. KGa, Intoximeters Inc., Lifeloc Technologies Inc., MPD Inc., Quest Products Inc., Advanced Safety Devices LLC, Aerocrine AB, Akers Biosciences Inc., Alcolizer Pty Ltd., Alcopro Inc., Guth Laboratories Inc., Meretek Diagnostics Group of Otsuka America Pharmaceutical Inc., PAS Systems International Alcohol Sensor Systems, Toshiba Medical Systems Corp., TruTouch Technologies Inc., ENVITE- WISMER GmbH, AK GlobalTech Corporation, Intoximeter Inc., and BACtrack Inc.

*Note:
1.      Source: Coherent Market Insights, Public sources, Desk research
2.      We have leveraged AI tools to mine information and compile it