April 22, 2024
GCC Air Purifier Market

The growing GCC Air Purifier Market is driven by increasing air pollution levels

The GCC air purifier market has witnessed significant growth over the past few years due to growing concerns over air quality and increasing awareness about various airborne diseases caused by air pollution. Air purifiers remove airborne particles such as dust, allergens, pollen, mold, bacteria and other pollutants from the air. They help to improve indoor air quality by trapping pollutants and purifying indoor air. Various types of air purifiers available in the market include HEPA filters purifiers, activated carbon air purifiers, UV air purifiers, ionic air purifiers and ozone purifiers. Among these, HEPA filters air purifiers are widely used due to their ability to remove around 99.97% of airborne particles including pollen, dust, smoke, and other pollutants.

The Global GCC Air Purifier Market is estimated to be valued at US$ 146.65 Bn in 2024 and is expected to exhibit a CAGR of 10% over the forecast period 2024 to 2030.

Key Takeaways

Key players operating in the GCC air purifier market

Key players operating in the GCC air purifier market are Zimmer Biomet, Merck KgaA, EndoSmart GmbH, Cook Medical, Boston Scientific Inc., B. Braun Melsungen AG, Arthrex Inc., W.L. Gore and Associates Inc., Becton, Dickinson & Company, and Terumo Interventional Systems (Terumo Corporation), among others. These players are focusing on new product launches and mergers & acquisitions to strengthen their market presence.

Growing demand for air purifiers due to deteriorating air quality in GCC countries

Rising levels of vehicular and industrial emissions have severely impacted air quality in major cities across GCC countries. This has boosted the demand for air purifiers as they help to improve indoor air and protect against various airborne diseases. Manufacturers are also introducing innovative products with advanced HEPA and activated carbon filtration technologies.

Increasing global expansion of key players

Leading air purifier manufacturers are expanding their presence across different geographies to tap the growth opportunities. For instance, in 2021, Xiaomi launched its new range of air purifiers in the UAE market. Meanwhile, other players such as Sharp and Honeywell are strengthening their distribution network across GCC countries.

Market key trends

Rising adoption of smart and Wi-Fi enabled air purifiers

There is growing demand for smart and Wi-Fi enabled air purifiers that can be controlled via smartphones. Many new products feature wireless connectivity, air quality sensors and integration with voice assistants like Alexa and Google Home. This allows users to monitor indoor air quality in real-time and control purifiers remotely.

Growing demand for portable and lightweight air purifiers

Portable air purifiers that can be easily moved around homes and offices are gaining popularity. Leading players are coming up with innovative product designs focusing on portability, compact size and lightweight construction without compromising on purification performance.

Porter’s Analysis

Threat of new entrants: The air purifier market in the GCC Air Purifier Market Demand region has moderate threat from new entrants as it requires high initial investments and the market is dominated by global well established brands.

Bargaining power of buyers: Buyers have moderate bargaining power due to the availability of various product choices and brands in the market.

Bargaining power of suppliers: Suppliers have low to moderate bargaining power as there are many raw material suppliers and components manufacturers.

Threat of new substitutes: Threat from substitutes is low as there are limited product alternatives for air purification currently.

Competitive rivalry: The competitive rivalry is high among the key global players operating in the GCC market.

Geographical Regions

The GCC air purifier market is currently concentrated in the United Arab Emirates region, which holds over 30% value share due to rising pollution levels as well as growing health awareness among consumers. Countries like Saudi Arabia and Qatar are also contributing significantly to the overall market revenues supported by ongoing infrastructure development activities.

The fastest growing region in the GCC air purifier market is expected to be Bahrain between 2024-2030 with an estimated CAGR of over 15% driven by the government’s focus on improving indoor air quality in public places as well as rising per capita income enabling higher adoption. The growing health consciousness coupled with inflation in raw material costs is further expected to drive the demand up across various application areas including residential, commercial and industrial over the forecast period.

*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it