by The India Content Delivery Network Market is estimated to be valued at US$ 792.5 million in 2023 and is expected to exhibit a CAGR of 13.3% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Overview:
A content delivery network or content distribution network (CDN) is a geographically distributed network of proxy servers and their data centers. CDN is advantageous for static, dynamic, and streaming content delivery with high performance. In India, CDN services allow enterprises to store content closer to end-users for faster accessibility. They ensure reliable data transmission by maintaining multiple copy of websites and services at various points in the network.
Market key trends:
One of the key trends in the India CDN market is the rising demand from media and entertainment industry. Streaming of video and audio content has been growing exponentially in India. Many and local players like Amazon Prime Video, Netflix, Hotstar, and Zee5 have entered the Indian Over-The-Top (OTT) market. This has pushed up the requirement for high-bandwidth and low-latency content delivery. CDNs help OTT platforms stream high-definition video content smoothly across the country. Other trends include increasing government initiatives for digital India and growth of e-commerce industry.
Porter’s Analysis
Threat of new entrants: The Indian CDN market presents a moderate threat of new entrants as it requires high initial capital investment for infrastructure development and presence of few large players controlling majority of the market share makes entry difficult for new players.
Bargaining power of buyers: The bargaining power of buyers is moderate in this market as buyers have numerous options to choose from and can switch between providers easily based on cost and quality of service.
Bargaining power of suppliers: The bargaining power of suppliers is low as CDN service providers do not rely heavily on any specific technology or component suppliers.
Threat of new substitutes: The threat of new substitutes is low as there are limited alternatives to CDNs for large-scale content delivery over the internet.
Competitive rivalry: The competitive rivalry is high among the existing players due to presence of major players and differentiation in technologies used.
Key Takeaways
The India Content Delivery Network Market Share size is expected to grow at a CAGR of 13.3% during the forecast period 2023 to 2030 to reach a valuation of US$ 792.5 million by 2023.
Regional Analysis
The Southern region of India dominates the CDN market currently owing to high internet penetration and presence of key enterprises. States like Karnataka, Tamil Nadu and Telangana are expected to drive the growth of CDN market in the region with increasing demand for over-the-top media services.
Key players
Key players operating in the India Content Delivery Network Market are Tata Communications Ltd., Amazon CloudFront – Amazon.com Inc., Cachefly, CDNetworks Co., Ltd., CDNify Ltd., CDNsun, CDNvideo, CloudFlare, Inc., EdgeCast Networks, Fastly, Proinity LLC, Limelight Networks Inc., Skypark CDN, and Level 3 Communication Inc. Tata Communications holds leading position with strong infrastructure and partnerships with technology providers.
Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
